Witney-based web design company B Bizzi has launched SEO Toolz, an in-house search performance platform built specifically for small and medium businesses across Oxfordshire.
The platform brings together the three things local businesses most need to understand about their search visibility — where they rank in each town they serve, what is holding their website back technically, and how they compare with named local competitors — into a single, plain-language report. It is available now as a standalone application and is included with B Bizzi’s SEO and website management services.
Built for local businesses, not marketing departments
B Bizzi says it built SEO Toolz because the established enterprise SEO suites are poorly matched to the needs of a typical Oxfordshire firm. Those platforms carry subscription costs running into hundreds of pounds a month, present dozens of metrics that a busy owner will never act on, and produce reporting designed for full-time marketers rather than business owners.
SEO Toolz takes a deliberately narrower approach. Its core features are:
- Local rank tracking — positions checked as if the searcher were standing in each target town, such as Witney, Oxford, Bicester or Banbury, rather than a misleading national average, with the Google map pack tracked separately.
- Site and page auditing — automated crawling that flags the issues that actually affect ranking and experience, including missing or duplicate page titles, broken links, slow pages, thin content and missing structured data, each with a plain explanation of why it matters.
- Competitor comparison — continuous benchmarking against named local rivals, showing shared keywords, content gaps and which competitor pages are winning the positions a business wants.
- Search performance reporting — impressions, clicks, average position, organic sessions and enquiries pulled together into one periodic summary written for a non-specialist.
Why local accuracy matters
Search results vary by the searcher’s location, sometimes significantly. A business can rank near the top for a service in its own town and be invisible for the same search made a few miles away. By checking rankings town by town, SEO Toolz is designed to reflect what a company’s real customers see, which B Bizzi argues is essential for firms whose trade comes from a defined local area.
A quote from B Bizzi
“In my experience, most small business owners don’t care about hundreds of SEO metrics,” said Ian Walton, founder of B Bizzi. “They care about whether their website is generating more business than it was last month. If it’s not, they want clear guidance on what to do next. We built SEO Toolz around that simple idea, giving businesses an accurate view of how they appear in local search results and reporting it in a way that makes sense without needing an SEO background.”
Availability
SEO Toolz is live now. Details are on the B Bizzi website at https://beebizzi.co.uk/seo-toolz-app. The platform is included at no extra cost with B Bizzi’s ongoing SEO services and website management plans, and is also available on its own. Because B Bizzi also builds and maintains websites, issues the platform identifies can be fixed by the same team rather than simply reported.
The company is built and run in Oxfordshire and works with businesses in Oxford, Witney, Woodstock, Burford, Bicester, Banbury, Kidlington, Abingdon and Didcot.
About B Bizzi
B Bizzi is a web design and digital company based in Witney, Oxfordshire, providing affordable business websites, e-commerce, hosting, email hosting, domain management, website content management and SEO services to businesses across the county.
Want to know more abut SEO toolz and sign up for a 14 day free trial – SEOToolz.app
For more information, contact B Bizzi on +44 7973 693972, email hello@bbizzi.co.uk, or visit https://beebizzi.co.uk.